Dandelooo’s partner studio Ooolala today published the company’s complete carbon footprint for the year 2022, available here. Launched in 2018, Ooolala was designed from its inception to develop a sustainable approach to guarantee a very low footprint for any producer willing to reduce its impact on the planet.
“It has always been of high importance for my partner Emmanuèle Petry and I as animation producers to bring to the market productions that are respectful of the environment,” says Jean Baptiste Wery CEO. “When building our studio, we thought it was a unique opportunity to do so. These figures are a major achievement as they confirm how virtuous the studio already is. To give a comparison, all our facilities and equipment represent less than the emissions of a U.S. citizen in a year.”
Beyond these results, Ooolala will be able to monitor and adapt its carbon consumption based on experience and measured in real time thanks to its new internally developed technology “ecooo” (with the support of France 2030 and the CNC’s technical industry funding).
“We wanted to be able to understand how our choices and actions are actually impacting and to be able to make choices based on that knowledge. ‘ecooo’ opens up an immense field of exploration that we are just starting to explore,” adds Wery.
These investments will enable Ooolala to increase capacity to 100/200 artists in single or multi-site without deteriorating performance.
Ooolala’s carbon footprint is also helped by the studio’s 2D specialization. “2D animation is a real asset to help the industry reduce its impact,” Wery notes. “It uses very little energy compared to 3D and VFX which are very demanding in terms of rendering power and cooling systems.”
The carbon footprint measure was conducted by the engineering and consulting firm Workflowers, which supports industry companies in their environmental strategy.
“The positive results show the seriousness of Ooolala’s approach in implementing good environmental practices for the animation sector,” says Cédric Lejeune, CEO of Workflowers. “The care taken, in particular, with the management of hot/cold air flows in the machine room and the choice of workstation configurations has made it possible to considerably reduce the emissions associated with the infrastructure. The real-time measurement strategy makes it possible to detect malfunctions and directly evaluate corrective measures.”
Wery adds, “Ooolala and Dandelooo plan to continue their efforts in the coming years as there are still many areas to explore. With 51 tons of CO2 in 2022, we believe we can still improve our footprint by 30% by additional actions and including employees in the process to find solutions together. The association La Cartouch’verte, of which we are a member, is also taking a very virtuous approach by sharing actions with all the studios at the Cartoucherie and we are also working with Valence Romans Agglo, which owns the building, to improve its performance. An energy audit is already underway.”
Additional carbon reduction actions the studio is exploring in 2023 include:
- Mobility plan to help employees use sustainable modes of transport
- Additional IT automations, such as workstation and server auto activation
- Partnership with organic waste collection organization RoValTerre.
- Partnership with computer & office equipment second life eco workshop DYNAM’&CO.
