TagsNBCUniversal Brand Development

Tag: NBCUniversal Brand Development

NBCU Buys DreamWorks in $4B Deal

Rich buyers bulk up to compete with Disney but no one knows what the post-Katzenberg DreamWorks will look like. The animation industry woke up April...

Licensing Award Nominations Reflect ‘Star Wars’ Fever

Representatives of top brands and major merchandise partners will convene on Las Vegas this summer for Licensing Expo 2016, and trade association LIMA will...
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