Animation and VFX house rhinofx has renamed itself Rhino.
The company says the change in name reflects changes within the studio, which a year ago teamed up permanently with media-development studio Gravity. The addition of Gravity’s resources has allowed Rhino to diversify its offerings to include TV, film, web and mobile content and advertising, as well as double in size.
‘Now, Rhino delivers much more than visual effects and the name change will help reflect these capabilities,’ says Zviah Eldar, CEO North America.