Executive Matt Brodlie is switching streaming platforms, being tapped as the Senior Vice President – International Content Development for the soon to launch Disney+ service.
Brodlie, who helped drive the romantic comedy boom at Netflix as Director of Original Film, will be responsible for building the content strategy for Disney+ outside the U.S., making calls on what original productions or acquisitions are needed to augment its offerings beyond the domestic content slate.
The announcement was made by Disney+ Head of Marketing & Content, Rickey Strauss, to whom Brodlie will report.
“As we look to rollout Disney+ beyond the U.S. over the next several years, Matt will play a critical role in the execution of our content strategy,” said Strauss. “He is a proven executive with the right creative instincts and experience to help make Disney+ a place where talent can create original, high-quality content for audiences worldwide. We’re thrilled to have him join our team.”
“I am excited about this opportunity to join Disney+ at this pivotal moment and look forward to working collaboratively with the teams around the world to create premium entertainment that is relevant and enduring,” commented Brodlie, whose career as a production and acquisitions executive has taken him through Paramount, Sony/Tristar and Miramax.
[Source: Hollywood Reporter]