Popular iPad animation app FlipaClip has announced that the animation app was used to produce the official music video for “Make You Say,” the latest collaboration between Grammy Award-winning producer, Zedd, and Grammy Award-winning country music artist, Maren Morris. EDM duo, BEAUZ, also co-produce.
Illustrated and animated with the video-animation app FlipaClip on iPad, the app takes the simple concept of a flip book to the next level by bringing digital animations to life to accentuate the storyline of the three-and-a-half-minute music video and demonstrate the endless possibilities of iPad.
Directed by Colin Read, the video illustrates the three main chapters of intense human emotion typically experienced during a breakup. With Maren as the main character, ‘Make You Say’ takes place entirely in her home as animations overlaid on live-action footage transform a single room into a roller coaster that begins with sadness then anger and ends with freedom and happiness.
FlipaClip was founded by brothers Jonathan, Marcos and Timoteo Mesón in 2009 to increase the accessibility to animation and provide a platform for all users to create and share content. The app currently has six million monthly active users whose frame-by-frame animations capture more than three billion organic social media views annually. Now, the “Make You Say” music video showcases that anyone with an iPad and FlipaClip can create engaging, professional-level animations.
Watch the innovative music video below:
FlipaClip is available to download for free in the App Store and online at FlipaClip.com.
